WireSpot Tech Blog

Friendster users in Malaysia can now use their Friendster Wallet to buy virtual gifts, goods and games. These new entertainment offerings will be free to use and will also include optional premium element.

The social networking site partnered with MOL AccessPortal Berhad (MOL), a leading payments provider leveraging a network of over 500,000 physical and virtual payment channels worldwide, to power the Friendster Wallet and a payments platform enabling micro-spending for over 115 million users on Friendster.

The Friendster Wallet will enable stored credit for each Friendster user in a currency called “Friendster Coins.” It can be spent throughout Friendster´s site for goods and services.

The wallet will also include a non-monetary, marketing currency called “Friendster Chips” — funding incentive-based promotions, educating users on how the Friendster Wallet works (and how to give gifts to their friends), as a marketing tool to use in conjunction with special offers, and as a loyalty program to encourage continued prepayment and spending on Friendster.

The Friendster Wallet will support a variety of payment methods including pre-paid cards, mobile payments, online payments and credit card payments.

Friendster Blog

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